Dr. Michelle Segar's episode is about her latest book The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise. The Joy Choice was written to help us understand the brain's self-management system. Michelle poses the question and then answers the question, "Why do our eating and exercise plans so often crash when they come up against real life? Because most of the programs, plans, and strategies we’ve been taught simply do not work in the noisy, busy, always-changing world we live in." Episode 427 is full of knowledge and research!
We talk to Jarron Aizen, the CEO of Hapana about his decision to rebrand a successful business (OneFitStop) and why the time was right to evolve its marketing to convey the deep and rich offering built by their technology and development teams. Hapana is an innovator of essential fitness business management solutions, offering tools that allow both single-site and multi-location studios and clubs to grow, manage, engage, and create raving fans. Visit Hapana: https://hapana.com
Industry expert Bryce Henson brings a suitcase full of advice on how to create and sustain a successful boot camp business. Whether you teach an indoor or an outdoor boot camp fitness class Bryce states that you need to have a strong culture of referrals. In this episode, Bryce also discusses 5 factors that contribute to an awesome boot camp. Take 30 mins for yourself and your business....it's definitely worth the time!
Did you know that 80% of people paying for fitness are Millennials or Gen Zers and that since the pandemic more people are aware and interested in their health? Live fitness is still the preferred method of workouts and is heavily supported by digital. Where did I find these pieces of information? These tidbits plus a whole lot more information is found inside the Les Mills Consumer Report and today’s guest is here to share the findings.
We sit down to discuss how you can better position your fitness business to build stronger relationships with local physicians and more deeply integrate our fitness industry into the greater medical wellness continuum.
The International Sports Sciences Association (ISSA) is an organization that operates as an education and certification company for fitness trainers, personal trainers, strength and conditioning coaches, nutritionists, nutrition coaches, aerobic instructors, and medical professionals.
There are a lot of misconceptions about what it takes to run a successful online business…to say that it’s easy is an understatement and even experienced business owners often underestimate the time, energy and skill it takes to really succeed online. That’s why we here at the Fitness Business Podcast invited Gareth and Nicky Nock to discuss the life and times of an online business.
Now is the time to take action and join your state or national alliance to preserve the longevity of the fitness industry! Hear how & why you should join your respective alliance from four industry leaders representing the: National Health & Fitness Alliance, Fitness Industry Council of Canada, New York Fitness Alliance, and Michigan Fitness Club Association
Billy Polson, BS, CSCS, is a nationally recognized performance coach, fitness entrepreneur, international speaker, and the founder/co-owner of DIAKADI. From his undergraduate and post-graduate studies, his national certifications, his 20+ years of experience working as a coach and trainer, and a lifetime spent as a competitive athlete, Billy knows body dynamics, injury prevention and how to maximize personal performance. He puts it all together, and is the rare trainer who has the knowledge to give, the experience to relate, the passion to share, and the natural gift to teach.
After this episode, you will be able to turn yourself into an unexpected branding pioneer, plus you will learn how to find your creative self! Billy is here to teach you and your staff how to blow your customers minds by differentiating your business with bringing on the unexpected. Take time to listen to one of your fellow industry experts....his energy is contagious!
Whether you're leading a team for the first time, or if you have years of experience, there's information in today's episode that will benefit all business owners and team leaders. Listen in as Martin Rooney shares valuable and easy to follow tips on key aspects of business leadership and how to build a great culture in your club.
Do you think you have what it takes to be a podcast guest? Brittney Lynn talks about the importance of pitching yourself to expand your brand and to help market yourself as a top expert in the fitness industry. Staying persistent and consistent is key and make sure when the opportunity present itself, come ready, prepared and confident!
If you are an advocate of fitness and health care joining forces then today’s episode presented by the Fitness Business Podcast is a "must listen to" episode. Michael discusses the importance of fitness industry professionals creating trust with health care professionals. Michael believes that if there is no trust, then there will be no interaction and therefore, no collaboration. Take a listen~ this educational episode is sure to be insightful.
ClubConnect is the leading fitness education, and training platform in the world. With 700 certifications and 9000 health club partnerships globally, learn how you can gain, train, and retain your elite fitness professionals at a fraction of the cost.
It's a new year and it is no better time to refresh how you market your club. Ryan will take us through the "food pyramid" of marketing videos starting with the anchor video being your base. Ryan explains the importance of each video and the content that each video should contain. This episode is quite informative and super important for your 2022 marketing plan. So whether you are a big box gym owner or a small boutique Ryan will get you on the video marketing track. Take a listen...it is completely worth the 30 mins!
"You can't pour from an empty cup," according to this week's guest, April McCullough. April is a true believer that in order to take care of others, you must focus on taking care of yourself first. Well-care is vitally important to be the best leader that you can be and staying focus is easier if you create good habits for yourself. Listen to this week's episode for expert advice on how to lead by example and balance work and life for optimal success.
Dre Baldwin is the owner of Work on Your Game. For the past 15 years, "DreAllDay" has changed the lives of over 75 million entrepreneurs, athletes and business professionals, sold thousands of copies of his books, courses and programs, pioneered personal branding through content, and built a business that helps tens of thousands of people master their "Game" in business, sports and in life, from the inside-out.
Looking to be a better version of yourself? Well, what are you waiting for...start listening to this inspiring episode. Get ready to be coached up on how to develop a strong mindset and accept nothing but success for yourself! Grab a pen and get ready to take some notes!
On March 22nd 2020, the world changed and has really continued to change right up until the day of recording this podcast and quite possibly for some months or even years into the future. But what doesn't change is why you got into the fitness industry! And I want to remind you this week to take a few hours to remind yourself of why you chose the fitness industry as your vocation.
Marcey is a multi-certified health and productivity expert, a three-time bestselling author, and an award-winning, global keynote speaker. As the founder of Rader Co., Marcey helps executives, teams, and individuals banish burnout, keep good people, and keep moving forward through practical, tailored tools and healthy, sustainable habits. Marcey Rader believes that health powers productivity!
Have you wonder why people do what they do or why they buy what they buy? Today, our guest, Dan Monheit owner of Hardhat is going to answer those two questions for us when he speaks on how to boost sales by understanding consumer biases. Hardhat is an independent creative agency that helps brands capitalize on the how, when, where, what, and why of human behaviour. What makes people tick, click, swipe, buy, and believe? Dan Moheit has all those answers for you in today's episode.
Ian brings his AI knowledge to today's episode. He is both an "in the trenches" expert as well as a futurist for the industry. Ian answers some of the toughest questions when it comes to the latest technology and how fitness operators should embrace it. If you are looking for answers to your toughest technology questions, look no further!
Joining us on today’s show we welcome Dr. Daniel Krieglstein. Dr. Krieglstein is a Behaviour Designer and Scientist. He enjoys developing hypotheses from noisy, confusing datasets; and allowing consumer behaviours to drive design choice." This is an incredible show with incredible insights!