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The Fitness Business Podcast

The Fitness Business Podcast is the most unique podcast, as it dives deep into educational topics and real action items to make a difference in your business - no matter the size or your role. There has been a weekly show since 2015 making it the longest running podcast to help fitness business owners, managers, career individuals and entrepreneurs to lead, manage and run their businesses. There are 3 spin off shows: The Value Proposition where you find out the real value of industry suppliers bring to your business; Educational Intensive is a 60 minute show where you are taught a new business skill; and Thinking Ahead is a show to challenge how we should we be doing things into the future. The show is supported by Active Management, Discover Strength Franchise, Tribe Team Training, One Fit Stop, MyZone, Team RockstarFit and Keepme.
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Now displaying: Page 1
Nov 22, 2016

Ilana Wechsler is the founder and director of Green Arrow Digital, and she is a former data analyst turned pay per click (PPC) expert.

She has worked at many of the global financial institutions but switched careers many years ago when she finally gave in to her passion for PPC and online marketing. She is truly passionate about working closely with her clients and also teaching businesses how to run profitable ad campaigns themselves, without needing an agency.

During today's interview, Ilana defines all the most frequently used terms in Facebook advertising, and she tells us about the importance of pixels and conversion tracking.

Visit: fitnessbusinesspodcast.com
Email: info@fitnessbusinesspodcast.com
Phone: +61 2 9484 5501
Twitter: @fitbizpodcast
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