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Fitness Business Podcast: Leadership, Innovation, and Profit

Are you a gym owner or manager looking to improve conversions from prospects to members, member satisfaction, employee retention, innovation and profitability? Many fitness podcasts focus solely on lead generation, but we believe the real key to long-term success lies in effective leadership and reducing churn of both staff and members. Host Justin "JT" Tamsett, a leader in the global fitness and wellness culture, brings you actionable advice from multiple industry experts in each episode. With over 1 million downloads, this podcast offers brilliant strategies to overcome challenges in the fitness industry today. Whether you run a big-box gym or boutique studio, this podcast is your lifeline to hands-on experience. Educate yourself today on how to hit record sales numbers, boost member retention, build a high-performing team, and skyrocket your revenue through strong leadership. Listen and subscribe now! Q: Is this podcast right for me? A: The podcast is for independent, chain and franchise owners, managers and department managers ready to be the best: Planet Fitness, LA Fitness, Equinox, Anytime Fitness, PureGym, David Lloyd Leisure, Virgin Active, Snap Fitness, Crunch Fitness, F45, Pure Barre, Barry's Bootcamp, SoulCycle, Psycle, The Movement Nation, and much more. Q: How often are new episodes released? A: New episodes drop twice a month, delivering valuable education to help you grow your fitness business. Q: What can I expect to learn from the show this season? A: Expect to learn about building strong communities, boosting member retention, creating a better employee experience, and navigating the future of fitness. Q: Who are your sponsors? A: This show is supported by REX Roundtables and Active Management About Your Host: Justin “JT” Tamsett is a seasoned fitness industry veteran and passionate advocate for promoting physical activity. His mission is to reduce the health care costs across the globe by having more people move and move more often. JT’s hope is that his daughter Zoe can grow up in a world full of opportunity rather than one where governments and communities don’t have the burden of an ageing and sickening population. With over 30 years of experience, JT has owned gyms, coached fitness classes, and now specialises in business coaching for fitness entrepreneurs. Through his company, Active Management, JT provides guidance and support to gym owners worldwide, empowering them to build successful businesses and contribute to a healthier society. He also leads 8 REX Roundtables in the US and Australia, spoken at over 40 conferences in 23 countries, and consulted with gyms worldwide. JT’s commitment to improving health extends beyond his professional endeavours, as he has also dedicated himself to coaching various sports and actively participates in industry organisations.
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Now displaying: Category: Podcast
Jun 15, 2021

Discover the fast forward movement of technology in the fitness industry since the start of the pandemic. Dr. Michael Rucker breaks down how the pandemic has pushed along technology in the industry and which technology is here to stay and which ones are possible fads. Don't miss this educational episode to bring technology into your club.

Jun 8, 2021

Sarah Luna is the President of Xponential Fitness, a curator of leading brands across each vertical of the boutique fitness industry. Sarah's story of how she turned her passion into a full time fitness career is inspiring. Take a listen as Sarah not only encourages the listeners to dive into their passion, but she also talks about the benefits of owning and operating a franchise. Sarah is a true example of women empowerment!

Jun 3, 2021

Joining us on today’s show we welcome Jeff Tobe. Jeff is one the most dynamic certified professional speakers in the world. He is the author of Coloring Outside the Lines and co-author of the best selling books, The Sales Coach and the Communications Coach.

Jun 1, 2021

Hank turns up the heat on the customer service and customer experience. By making a few small changes, to your level of customer service, your club can crush the competition! Follow along for Hank’s 14 service points and a “how-to” guide on implementing them. Plus, Hank explains the definition behind “Surprise and Delight.”

May 27, 2021

In this podcast partner interview Chantal Brodrick chats to the President of Tribe Team Training North America, JP Richard, about their plans for 2021 and how they are working with clubs. 

May 25, 2021

Take your goal setting to a whole new level! Christian Swann shares with me how you, the listener, can throw out your outdated way to set personal goals and modernize your strategy! It's quite an interesting and efficient way to become the best you!

May 20, 2021

As our lives begin to get back to a level of normalcy and your members transition back to your clubs, it’s more important than ever to capitalize on their energy and provide them with an amazing, welcome back, group fitness experience! Learn from the experts of live events, Les Mills, on best practices when planning an event, who to include, and important marketing tips & tricks to make sure that your event is a success.

May 18, 2021

Christa's energy and passion for boutique fitness shines brightly in this episode of The Fitness Business Podcast. She delivers an important message to all studio owners about how important it is to create and build a strategic business plan. One of the key messages she delivers is how important it is to know your community and to cater to their needs. Christa also gets real and discusses the mistakes that she has made along the way to help our listens to avoid the same pitfalls. Sit back, turn up the volume and enjoy the episode with Christa Gurka.

May 12, 2021

The Fitness Business Podcast Fanatics share their views on the new direction of the industry, post-covid. They discuss their thoughts and insights on the changes that have taken place, which of these changes they forsee will continue, the new way to market the fitness clubs and boutiques and they shine some insights on how to reignite the fitness industry as a whole.

May 4, 2021

Most fitness businesses hear the word "referral" and think of member or client referrals, but in this episode, Michael delivers an amazing insight on how to find referrals outside of your fitness walls. He poses the questions...."how well do you view your relationships with other businesses in your community." By creating partnerships with other businesses, gyms can cross market and reach a whole new community and tap into a new lead source. Listen to how Michael encourages gym owners and sales managers to build relationships with like minded businesses!

Apr 29, 2021

Life is too short not to love your work.

Discover Strength, believes you should be able to build the career you want while doing work that changes lives.

Imagine owning a distinguished fitness business, back by a market-tested business model, where efficient, 30-minute workouts are provided to your clients by expert, educated personal trainers.

Imagine building a thriving business while doing work that you love, with people you love.

If you are curious to know more about buying a strength training franchise, then this episode is for you.

Tune in to the podcast and video interview, where Chantal Brodrick speaks to the CEO of Discover Strength, Luke Carlson.

 

Apr 27, 2021

In this episode, Pete McCall discusses the importance of staff training and making your team members better by focusing on individual and team development.  He also discusses, that despite budget cuts there are creative ways to continue to educate your staff without spending a lot of money. You won't want to miss this episode, so you can start your journey on developing a 12 month professional development plan for your team.

Apr 22, 2021

As the fitness industry comes back stronger than ever in 2021, now is as a great time to reimagine your business: who are you aligned with? Who are you doing business with? Who is cheering you on? Who is your customer and what do they want now?

If something or a certain partnership isn’t aligning with your goals going forward it may be time to reimagine your business and who you’re working with! You’re in for an insightful conversation with Vapor Fresh, REX Roundtables, and MXMetrics about the value they’re providing their customers and how you can make adjustments to reimagine your fitness business.

Apr 20, 2021

Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketing blogs in the world.  Mark shares his new book Cumulative Advantage: How to build momentum for your ideas, business and life against all odds with our Fitness Business Podcast family.

Apr 13, 2021

Group Fitness Professionals Ellen de Werd, Rebecca Pinto and Shannon Fable take to discussion about the future of group fitness and what the industry looks like moving forward.

Apr 6, 2021

Frank is passionate about creating a little L.I.P. Service, that is, Leadership, Inspiration and People Management.  That servant leader mindset is used to formulate actionable and executable initiatives for his clients as explained in this episode.

Mar 30, 2021

Looking for a creative way to bring residual income into your gym, group fitness or personal training program? Youth fitness is quickly growing as one of the top "add-on" programs in the fitness industry. With children becoming more sedentary, due to the pandemic, and parents looking for a way to get their child off the coach or away from the video games, now more than ever is the perfect time to start a youth fitness program. Listen to show Simon Bungate and his staff at Clean Shred had been able to achieve this success.

Mar 25, 2021

On today’s show we welcome Jeffrey Kazmucha. Jeffrey is the founder of AMP Venture Partners. We dive into a number of hot topics  including digital innovation, market strategy, and the potential of future CRM’s marrying the Doctor, patient and Personal Trainer relationships together. Jeffrey also touches on his beliefs around budding technologies like AR, AI, VR wellness and digital health that will be designed around the betterments of lifestyle, sports, fitness and medical sciences.

Mar 23, 2021

Lisa stresses the importance of integrating medical fitness into the fitness community. Personal trainers should take the opportunity to add to their tool box and become a specialist in training clients with chronic disease and health issues. Lisa talks about the opportunities that MedFit Network provides to fitness professionals across the world. Take a listen and learn a new skill!

Mar 18, 2021

Have you been considering remodelling your health club or are you ready to begin construction on your new health club? Do you have an in-club design in your head that no architect or general contractor has yet to get correct? If you’re wanting to make the designs in your head come to life then, Fitness Business Podcast Episode 347 – The Value Proposition for Creating Unique Spaces is for you! We’re joined by Joan Gebhart, VP of Corporate Sales for Creative Surfaces and she walks us through every aspect of the design and build process. She’ll cover details regarding the initial design renderings, how she can design with any budget in mind, value engineering, design approval, setting realistic timelines, and lastly - the installation process.

Mar 16, 2021

Nathalie brings her positive mindset skills to the Fitness Business Podcast. She shares her 2 step process on how to change your language and begin to talk to your brain (your personal assistant) in a positive manner. Finding the confidence and clarity to unlock your full potential is what this confidence expert is all about! 

Mar 9, 2021

Kevin Mullins is the author of a unique calendar style book entitled, Day by Day: The Personal Trainer's Blueprint to Achieving Ultimate Success. This book was written to help personal trainers all across the globe build their pt business and their relations with existing clients. Kevin is also the Director of Product Development for The St. James in Virginia,  a Master Instructor for the PPSC, creator of his own certification for SCW MANIA, and a 10 year industry veteran with over 20,000 training sessions completed. His life is equal parts hard work, endless imagination, a little luck, and a whole lot of faith. His education is built on a kinesiology degree from the University of Maryland and is supplemented by certifications that include USAW, PN1, and Schwinn Cycle.

Mar 2, 2021

In today's episode, Annette gives her professional advice on how to improve a club's ability to connect with the customer and provide a customer experience that's worth talking about. Listen and learn, as Annette teaches us how journey mapping can assist in that connection along with bringing "the customer into your team meetings."

Feb 23, 2021

Organic marketing is the base for all fitness marketing in this day and age. Luke preaches consistency and making sure your content speaks to your following. In this episode, Luke focuses on the benefits of organic marketing as well as the biggest mistakes to avoid and if he could offer up one piece of advice it would be, "get your followers to buy into the person, not the service."

Feb 18, 2021

Do you ever wonder if you’re using your software systems to the fullest extent? Are you confident in the quality of data you’re receiving from your current systems? Do you truly feel that you have made your member processes simple enough so that members can engage with your business when and where they want to?  The team at ASF Payment Solutions & Club OS joins us this month on The Value Proposition to give you insight into to each company, new features for both, and how they work together to enhance member engagement.

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