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The Fitness Business Podcast

The Fitness Business Podcast is the most unique podcast, as it dives deep into educational topics and action items to make a difference in your fitness business - no matter the size or role. Since 2015, there has been a weekly show, making it the longest running podcast to help fitness business owners, managers, career individuals and entrepreneurs lead, manage and run their businesses. There are 2 spin off shows: The Value Proposition, where you find out the value industry suppliers bring to your business; and Thinking Ahead, is a show to challenge how we should be doing things in the future. The show is supported by Active Management, MyZone, KeepMe, Hapana, REX Roundtables, ISSA, MX Metrics and Bodymapp
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Now displaying: Category: Podcast
Apr 28, 2020

In part one of today's episode you will hear from Matt Wright, he is the Vice President of Personal Training and Programming at City Fitness and he joins us to talk about their online app THRIVE and their new City Fitness LIVE product. Then in part two, we are joined by Lindsay Bollinger, the General Manager of Brick Bodies Fitness Services, who talks about how she is communicating and training her staff during the COVID-19 crisis.

Apr 21, 2020

In part one of today's episode you will hear from Jason Stowell, he is the fitness and membership consultant to JCC's of America and has created a 3 step guide to running effective team meetings online.
Then in part two, our guest is Terry Hawkins, Founder, and CEO of Progress Retail. In the interview, Terry shares advice for owners, managers and employees that have been affected by the circumstances of covid 19. She helps us understand what we need to do, to get out of the Pit and Flip the switch.

Apr 14, 2020

In part one of today's episode you will hear from the owner of Field and Function, Chris Lilley about how they are providing live virtual classes and hiring out gym equipment.  
Then in part two, I’m joined by Lachlan Creighton, the owner of 3 Anytime Fitness Clubs who shares how he is staying connected with their members and with the community.

Mar 24, 2020

Joe De Sena Founder and CEO of Spartan, the world’s largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since his pre-teens. After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, De Sena set his sights on ripping 100 million people off their couches by creating the Spartan lifestyle.

Mar 22, 2020

The Mastermind Panel Solving The Covid-19 Challenges You Are Facing.

Our panel of experts understand the pain you are currently in with compulsory closures, members suspending, grappling with virtual or on-line programming, members cancelling and the numerous staff issues. They'll share their top idea for where you are currently.

They want to help you maximise this 'quiet' time with strategies, plans and actions for post COVID-19.

Mar 17, 2020

Darren Jacobson  is the Senior Vice President of Instructor Programming for Zumba Fitness LLC based in Miami. He holds a bachelors degree in Human Movement Science and is a featured writer for numerous fitness industry publications. In addition, Darren sits on the IDEA Program Directors Committee, and is an IHRSA industry expert in the field of Personal training. Darren was previously with the Virgin Active Group in South Africa as the Head of Product for their chain of 100 plus Health clubs. Darren is a recognised speaker at most major international fitness conventions including IHRSA, IDEA, CAN-FIT-PRO and FILEX and has presented at conventions across South Africa, Canada the USA and Asia. 

 

Mar 10, 2020

Dennis Yu is the Chief Executive Officer of BlitzMetrics, a digital marketing company which partners with schools to train young adults.

Dennis’s program centers around mentorship, helping students grow their expertise to manage social campaigns for enterprise clients like the Golden State Warriors, Nike, and Rosetta Stone.

He’s an internationally recognized lecturer in Facebook Marketing and has spoken in 17 countries, spanning 5 continents, including keynotes at L2E, Gultaggen, and Marketo Summit.

Mar 3, 2020

Scott Stratten, is the President of Un-Marketing.

Scott is a Disruptive and UN-traditional Sales, Marketing, Branding & Relationship Expert.

As the president of Un-Marketing, he has transformed how corporations, like PepsiCo, Century 21, Fidelity and Microsoft do business, with radical insights on how to engage better with customers through social and viral marketing.

Named a top 5 social media power influencer by Forbes.com, Scott elevates the conversation by putting the focus back on what matters most to current and potential buyers. Values like trust, authenticity, relationships and service.  In 2018, Scott was inducted into the National Speakers Association Hall of Fame.

Feb 25, 2020

Jason Stowell is the Health & Wellness Consultant to JCC's of America. 

With over twenty-four years of experience, Jason has sold over 18,000 individual fitness agreements making him one of the top sales performers in the health and wellness industry.

 

Feb 18, 2020

Bill Flynn has more than thirty years of experience working for, and advising, hundreds of companies, including startups, where he has a long track record of success.

He’s had five successful outcomes, two IPOs, and seven acquisitions, including a turnaround during the 2008 financial crisis.

He is a sought-after speaker for Vistage, YPO, and well-known business conferences. Bill is also a multi-certified growth coach, is Certified with Distinction in the Foundations of NeuroLeadership and is a Certified Predictive Index Partner.

His upcoming book Further, Faster - The Vital Few Steps that Take the Guesswork out of Growth is due out in March 2020.

 

Feb 11, 2020

Ben Midgley is the Chief Executive Officer & Founding Partner Crunch Franchising,

Ben is a 27 year veteran of the fitness industry and the only person in the industry to serve as the CEO and President of the 2 largest and fastest growing full size high value low price franchisees.

Ben has led the growth of Crunch Franchising from concept to one of the largest and fastest growing companies in the industry and is regularly featured in prominent business publications and programming.

He co-Authored - with his father -  the book, Golden Circle Secrets, and on release it reached the #1 ranking on Amazon.com for Sales Management and Customer Service books.  He is also a contributing writer to Forbes.com.

Feb 4, 2020

Robert Jackson is a Bay Area native, Founder and CEO of Forma Gym, a Club Industry top 100 club, and is the creator of Fitness BI. Serving more than 1800 health club locations in the US and Canada, Fitness BI is the Business Intelligence platform of choice for top brands including, Crunch Fitness, Retro Fitness, Golds Gym, Planet Fitness, Chuze, EOS Fitness and many more. Recently named one of the Bay Area's 40 people under the age of 40, Jackson personally works with many top operators to uncover hidden insights and bring to life stories found within millions of rows of data.

Jan 30, 2020
J.P Richard is the CEO of TRIBE Team Training USA. Since launching TRIBE Team Training® in North America back in 2014, J.P. has grown the company to help over 80 facilities and over 1000 Certified TRIBE Coaches who are changing lives every day.  JP pride's himself in the fact that all of TRIBE member clubs are earning more money and are more profitable than ever by using the TRIBE Team Training system and education platforms and continuing support.  Prior to TRIBE Team Training, J.P. was a successful VP of Sales for a Montreal based commercial relocation company where he handled some of the largest relocations in the Montreal market.  J.P. has a business degree from the University of Alabama and was captain and earned All-American status for their Swim Team.
 
Jan 28, 2020

Emma Barry consults to the fastest-growing segments in the sector: boutique studios, budget clubs, digital workouts and fit-tech start-ups and Tracy Minnoch -Nuku  has grown up in the fitness industry, from starting as an 18-year old “aerobics” teacher through to managing personal training and group training teams in New Zealand.

In this episode they join us to discuss 3 key metrics we should improve around customer service, Action steps to achieve the result for each metric, Tips to remain focused on your New Years customer service resolution

Jan 21, 2020

Ken Weichert, better known as “SGT Ken" is an award-winning international speaker, six-time US Army Soldier of the Year, Master Fitness Trainer, Master Resilience Trainer, Counterintelligence Agent and decorated combat veteran.

Ken is a Certified Speaking Professional, a member of the National Speakers Association, and a graduate of the John C. Maxwell Coach, Teacher, Trainer and Speaker Course.

He is a multi award winner including IDEA WORLD 2016 Fitness Instructor of the Year and CanFitPro 2017 International Presenter of the Year amongst his many recognitions.

Jan 14, 2020

Jaquie Scammell is Australia’s leading customer service expert, helping create a service mindset to those seeking growth in their organisations and themselves.

In 2013 she launched her own business following a diverse career with over 20 years of leadership experience in public, private and not for profit sectors.

Jaquie has worked with the McDonalds franchise system as well as major sports and entertainment venues such as Wembley National Stadium (UK), Emirates Stadium (UK) and the Australian Open Grand Slam. She authored the book, Creating a Customer Service Mindset and is a regular blogger, offering practical tools, resources and a set of Mindsets to help leaders transform their own behaviours and service habits to help them teach others.

 

Jan 7, 2020

Dr Paul Bedford has over 20 years experience working in the fitness industry, including roles as a gym instructor, personal trainer, fitness manager and club manager. He has a master’s degree in exercise and health behaviours, and a PhD from the London Sports Institute. The aim of his PhD research was to identify interventions in a gym environment to increase adherence. The study increased average participation from 6 months to 13 months. He then went onto develop a training programme to assist retention that has now been delivered to 25 operators, involving nearly 93 facilities.

Dec 17, 2019

Verne Harnish is founder of the world-renowned Entrepreneurs’
Organization (EO), with over 14,000 members worldwide, and chaired
for fifteen years EO’s premiere CEO program, the “Birthing of
Giants” held at MIT, a program in which he still teaches today.

Founder and CEO of Scaling Up, a global executive education and
coaching company with over 180 partners on six continents, Verne has
spent the past three decades helping companies scaleup.

Dec 10, 2019

Jose Teixeira is the Head of Customer Experience at SC Fitness in Portugal.

Jose was a professional athlete in beach volleyball and studied a degree in Sports and Physical Education, before joining Solinca in 2004.

He worked as a sales consultant, club manager, area manager, operations director and now head of customer experience for the group, overseeing the Fitness Project, innovation and data.

Jose is an amazing expert in the area of customer experience and incredibly passionate about sharing his knowledge to help others,  if you are heading to IHRSA 2020, then go along to his session called - Creating Loyal Customers.

Dec 3, 2019

Rich Hutson is the CEO CHi Fitness, he is a career “lifer” in the fitness industry starting as a personal trainer in Canada. He moved to Australia and spent 10 years working with the biggest brands including Healthlands and Fitness First. In 2001 he was given the opportunity to be part of the senior exececutive team that took Fitness First across 6 Asian countries and to over 100 clubs. He also spent 6 years as the Sales Director for Fitness First Europe overseeing 6 countries and 210 clubs. In 2016 he left FF to open Fire Fitness, the first boutique fitness clubs in Malaysia. 2017 saw him take his biggest challenge, the CEO role at CHi Fitness, where he was instrumental in turning the business around and taking it to sale in less than 15 months. Rich starts a new role in 2020 as the business development Manager for Evolution Wellness and will leading their brand new Low cost high value brand called GoFit.

Nov 28, 2019

Mark Miller is the Chief Operating Officer of Merritt Clubs with over 25 years of experience at the Senior Management level; Mark joined the Merritt Team in 2000 as Regional Fitness Director responsible for all Fitness, Programming and Operations. Since that time he has moved into the strategic role of COO. In this capacity Mark is responsible for all the day to day management and operations of all 9 clubs, the Merritt consulting arm – MCM as well as its new Wellness division. He has a broad range of expertise including, club management, sales, revenue generation, personal training, programming, budgeting, and Cultural and service design in multi company environments.

Nov 26, 2019

Paul Roetzer is founder and CEO of PR 20/20 and Marketing Artificial Intelligence Instituteauthor of The Marketing Performance Blueprint (Wiley, 2014) and The Marketing Agency Blueprint (Wiley, 2012); and the creator of the Marketing Artificial Intelligence Conference (MAICON). As a speaker, he's focused on making artificial intelligence approachable and actionable, and helping change agents drive transformation through marketing talent, technology and strategy.  

Nov 19, 2019

Wellness Entrepreneur Tony De Leede has been in the industry for over 35 years, he brought the Fitness First chain to Australia, launched FitnFast clubs and YogaBar brands, created Move and Mind 123 digital content brands and most recently launched his latest business Wellness Solutions – these are just a few highlights from a long list of his accomplishments

Nov 12, 2019

Sophie Lawler is at the helm of Total Fitness as CEO, she is one of the youngest CEO’s in the industry.

With 20 years’ fitness experience, Sophie has previously transformed Fitness First, overseeing strategic growth, and the development of new products and propositions in the UK and overseas.

Sophie applies her passion, unique leadership culture and vast experience to Total Fitness, where the power of people has grown the membership base by 10% this year to date.

Nov 5, 2019

This weeks guest is our very own host - Chantal Brodrick!  Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. In 2008 she became a qualified Personal Trainer and Group Fitness Instructor. Soon after she combined her corporate background with her love of fitness and became a Fitness Business Coach. In 2015 Chantal became the host of the The Fitness Business Podcast.  Chantal has interviewed over 300 fitness industry leaders, coaches, consultants and authors including Jim Worthington, Rick Caro, Bill McBride, Brent Darden, Derek Gallup, Allison Flatley, Mo Hagan, Carrie Kepple, Emma Barry, Ryan Holiday, Jeb Blount, Michelle Segar and hundreds more.
In 2019 Chantal was recognised as 1 of 20 'Women Who Inspire' by IHRSA's Club Business International Magazine and this year she is a featured speaker and MC at industry events across the world including, IHRSA, FILEX, IDEA, Athletic Business Show and FITEX.

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