Kari Saitowitz is the Founder + CEO of Fhitting Room overseeing three Fhitting Room studios in NYC. Prior to creating Fhitting Room, Kari, was a marketing executive at Pepsi where she focused on building equity for powerhouse brands and launching new product innovations. She has an MBA from Harvard Business School, where she graduated with honors, and she graduated summa cum laude with a BS in Economics from the Wharton School of Business at University of Pennsylvania.
Andrea Vahl is a Social Media Consultant and Speaker and is the co-author of Facebook Marketing All-in-One for Dummies and her new book is Facebook Ads Made Simple.
She was the Community Manager for Social Media Examiner for over 2 years and has appeared in top lists on Entrepreneur.com and Inc.com.
This weeks episode is a little different to most, we have split this weeks show into two sections:
And heres a tip – right at the end of the interview, Anndrea shares 3 of her favourite digital business tools, so make sure you listen out to todays Fitbizpiration!
Denise Lee Yohn is the go-to expert on brand leadership for national media outlets, an in-demand speaker and consultant, and an influential writer. She is the author of the bestselling book What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest and the new book FUSION: How Integrating Brand and Culture Powers the World's Greatest Companies.
Not only is Denise a brand leadership expert and author, she is also a Key Note speaker at IHRSA 2019.
Dr Paul Bedford has over 20 years experience working in the fitness industry, including roles as a gym instructor, personal trainer, fitness manager and club manager. He has a master's degree in exercise and health behaviours, and a PhD from the London Sports Institute. The aim of his PhD research was to identify interventions in a gym environment to increase adherence. The study increased average participation from 6 months to 13 months. He then went onto develop a training programme to assist retention that has now been delivered to 25 operators, involving nearly 93 facilities.
If you have ever wanted to grow your fitness business, reach new markets or introduce new revenue streams – then this episode is a MUST Listen show for you.
Trina Gray is the founder of Team Rock Star Fit and the owner of the award-winning Bay Athletic Club in Alpena Michigan.
She is a seasoned presenter and writer for IDEA Health and Fitness Association. She designs and moderates the IDEA World Club and Studio Summit. In 2018 she was recognized as the first-ever IDEA Fitness Leader of the Year.
Dr Fiona Bull MBE, PhD, Msc. is our special guest for this report on The Global Action Plan on Physical Activity 2018–2030. During the interview you will hear the 2 main goals of the plan, an overview of the 4 key pillars, we discuss the countries taking part and how fitness businesses and professionals can get involved.
Eric Hinderberger is the Director - Business Development for First Credit Services. During the show, Eric shares 7 ways to turn around sleeping members. Specifically he shares:
Sara Kooperman is the CEO of SCW Fitness Education and WATERinMOTION®, is a visionary leader that has launched nine successful MANIA® fitness-professional conventions, over 35 live and online certifications, and over 600 video & CEC projects.
Erin Kelly is the Chief Strategy Officer for Brick Bodies . With more than thirty years in the fitness industry Erins career began as a fitness trainer and quickly progressed to group exercise instructor, personal trainer, group exercise director, general manager, VP, COO, & CEO with companies such as Brick Bodies, Star Trac, Schwinn and Les Mills.
Craig Weber is the author of the bestselling book, Conversational Capacity: The Key To Building Successful Teams That Perform When The Pressure Is On (McGraw-Hill, 2013). An expert on the subjects of conversational capacity and adaptive learning, he helps people, teams, and organizations dramatically improve their performance by treating dialogue as a discipline.
Jeffrey Gitomer is the Author of 15 best-selling books including the Little Gold Book of YES! Attitude, Little Red Book of Sales Answers, Little Red Book of Selling and many more. He has been elected to the speaker Hall of Fame, he is the Self crowned King of Sales and he is the co-host of the Sell or Die podcast.
Travis Jones is the Founder and CEO of Result Based Training (RBT) Gyms and the co-founder (alongside his wife Liv Jones) of Think Tank, Attain Digital and If Not Now Then When.
Ann Marie Barbour the co-founder of Soul Body LLC and Co-Creator of SoulBody Barre, SoulBody Barre “Unhitched” and SoulBody Power group fitness programs.
Ann Marie has been in the fitness industry for over 15 years, and after falling in love with BARRE, and after seeing the benefits of this type of training, she, along with her best friend and business partner Stacey Van-diver created SoulBody LLC, a company offering “boutique style” progressive programming to larger clubs and studios.
SoulBody Barre programming is now in over 80 clubs across the globe including Gold’s Gyms, Goodlife Women’s in Canada, Brick Bodies, Merritt Clubs, Under Armour Performance Centers, YMCAs and more.