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The Fitness Business Podcast

The Fitness Business Podcast is the most unique podcast, as it dives deep into educational topics and action items to make a difference in your fitness business - no matter the size or role. Since 2015, there has been a weekly show, making it the longest running podcast to help fitness business owners, managers, career individuals and entrepreneurs lead, manage and run their businesses. There are 2 spin off shows: The Value Proposition, where you find out the value industry suppliers bring to your business; and Thinking Ahead, is a show to challenge how we should be doing things in the future. The show is supported by Active Management, MyZone, KeepMe, Hapana, REX Roundtables, ISSA, MX Metrics and Bodymapp
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The Fitness Business Podcast
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Now displaying: Category: Podcast
Nov 22, 2022

In today's episode, learn how your email list can add value to your business, and what's the most common mistake when composing an email. Email marketing has been around for a while, so this is the perfect episode to refresh your practices. Come along with Corey Hiben for the next 30 mins to put some spice into your email marketing campaign.

Nov 15, 2022

Jim Czupil from Battlefield Leadership delivers a superb episode. Jim is the Senior Business Facilitator for Battlefield Leadership, and he talks about this amazing program that you and your team can experience together.  Jim stresses the importance of your "hallway reputation." That means you need to be intentional and mindful of your hallway reputation, because Jim will tell you that the importance isn't what you think, the importance is what your team thinks of you. Seeking out your blind spots will allow for personal growth and growth among your team.  Leadership is a skill set, and Battlefield Leadership is a way to manage your skill set. Come along for the journey today in today's episode, and walk away with knowledge that you can convert into power.

Jul 12, 2022

Personal Trainers and Group X instructors scurried to virtual fitness studios when COVID-19 hit and gyms closed their doors. They navigated the waters to quickly build an online platform for their faithful followers and clients Today's podcast, with Sunshinekelly Moore, is filled with insight on how to keep your virtual fitness studio fresh and updated for continued success.

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Jul 5, 2022

There’s no better way to expand your fitness business brand than to get published. Media outlets are looking for people to tell their story, but they won’t chase you. YOU need to go to them and pitch the VALUE that you will bring to their listeners or audience.  James Patrick, founder of FITposium, shares advice on how to be successful when pitching yourself to media outlets and podcast hosts.

Jun 21, 2022

Could you use a morale booster among your team or staff? Have you thought about conducting a team building exercise? Before you do...listen today’s episode for all the do’s and don’t when planning a team building activity. Our guest today is Matt May. He will set you up for success and make you look like a hero to your team.

Jun 14, 2022

Whether you love KPIs or despise them, you have to admit they are a vital measuring tool to your business. Approached with the right attitude, they can explain how to get the success out of your business that you are looking for. Join us today to listen to HR expert Laura Tolhoek's advice on how to introduce KPIs to your team and how to use them to smash growth targets.

Jun 7, 2022

In today's Thinking Ahead show, Jason Stowell sat down with Don Doyle, SVP of HealthPlex Associate. Don is a seasoned veteran of the health and wellness industry and has been involved in club operations for over 20 years.  We sit down to discuss managing your members' visit, as well as addressing the economic challenges to both our margin and our missions.

May 31, 2022

Are you an ambitious fitness entrepreneur and looking to build a fitness business that can run without you? Then tune into today’s episode, because you will definitely take away a few “ah ha” moments. Pete Piranio delivers advice on how to set processes in place to help you acquire clients and grow sales. KPI's also play a big part in your success. Learn the one KPI that 99% of personal training business owners don't talk about and include in their tracking.

May 24, 2022
Boxing gyms are becoming one of the hottest trends in the fitness industry. Co-Founder of Keppner Boxing Keith Keppner delivers a fantastic show that will get you thinking about the ins and outs of starting a boxing business.
Keith knows a few things about starting a boxing business. Keppner Boxing & Fitness redefined an entire industry and transformed what people envision when they think of a “Boxing Gym”. He shares the biggest challenges with starting a boxing business, and his best advice.
May 17, 2022

Have you ever wished your day was much more productive? Do you feel you have a few bad habits that have prevented you from checking off more items off your "to-do" list? The Stress Squasher is here today to help you optimize your time and make the most of your day!

May 10, 2022

Simon Alexander Ong is a personal development entrepreneur, coach and public speaker. His debut book, Energize: Make the Most of Every Moment, was published by Penguin on 21st April 2022.

In this episode, Simon shares practical tips for productivity, and during the Fitbizpiration he drops some gold inspiration that will really have you thinking about the legacy you are creating.

Be inspired by Simon's practical and inspiring approach to business and life. The episode covers energy management, productivity, and a healthy dose of inspiration.

Visit our website: https://fitnessbusinesspodcast.com

Order Simon's Book:

https://getenergizebook.com/

 

May 3, 2022

Are you curious about Virtual Reality and how it can play a part in the fitness world? Today's show will answer that question for you. Industry expert Ryan DeLuca is here to teach and educate us about the Virtual Reality fitness world and the market it encompasses. Also learn what type of fitness experiences options are available for gym owners and their members.

Apr 26, 2022

This episode is all about making money! Join Beam Financial Group founder, Jessica Blasingame, as she discusses the importance of knowing how to navigate your numbers and developing a financial forecast. Make better decisions for your business - listen to this episode!

Apr 21, 2022

Join host Sarah Pellegrino as she speaks with Joan Gebhart from Creative Surfaces. Joan shares details about her new favorite design trend: recovery spaces! We dive into how you can give your fitness space a refresh on a budget and impactful design changes that will get your members’ attention and positively affect their mental health!

Resources shared in this show: https://creativesurfaces.com

Apr 19, 2022

Calling all sales teams! Chandler Walker may have a passion for making people feel good, but he has a bigger passion for sales. Join Chandler as he teaches his tips and tricks on how to sell high-priced memberships without feeling salesy. Chandler also has a 9 step sales system that you must check out!

Apr 12, 2022

Dr. Michelle Segar's episode is about her latest book The Joy Choice: How to Finally Achieve Lasting Changes in Eating and Exercise. The Joy Choice was written to help us understand the brain's self-management system. Michelle poses the question and then answers the question, "Why do our eating and exercise plans so often crash when they come up against real life? Because most of the programs, plans, and strategies we’ve been taught simply do not work in the noisy, busy, always-changing world we live in." Episode 427 is full of knowledge and research!

Apr 7, 2022

We talk to Jarron Aizen, the CEO of Hapana about his decision to rebrand a successful business (OneFitStop) and why the time was right to evolve its marketing to convey the deep and rich offering built by their technology and development teams.  Hapana is an innovator of essential fitness business management solutions, offering tools that allow both single-site and multi-location studios and clubs to grow, manage, engage, and create raving fans.  Visit Hapana:  https://hapana.com

Apr 5, 2022

Industry expert Bryce Henson brings a suitcase full of advice on how to create and sustain a successful boot camp business. Whether you teach an indoor or an outdoor boot camp fitness class Bryce states that you need to have a strong culture of referrals. In this episode, Bryce also discusses 5 factors that contribute to an awesome boot camp. Take 30 mins for yourself and your business....it's definitely worth the time!

Mar 29, 2022
Are you curious about how Google can help your lead generation? According to Sydney and Megan, "Google is where it is at," when it comes to driving people through the door. Sit back and take a listen to the tips and tricks that Sydney and Megan deliver in this episode.
Mar 22, 2022
Do you ever wonder if your website is targeting your market? Is your website giving you more clients, more growth, and more traffic? In today's episode,  Jessica Freeman will guide you on how to answer these questions, plus give you her professional advice on how to make your website fresh, up to date, and easy for your clients to use. Follow along as Jessica Freeman talks about all things website!
Mar 17, 2022
Join host Sarah Pellegrino as she speaks with Dirk Bartlett from Sneeze.It. Dirk walks us through his marketing concept, Simple Numbers, to help you understand when it comes to spending your marketing dollars well, we need to think less about cost per lead and more about cost per acquisition. 
Mar 15, 2022

Did you know that 80% of people paying for fitness are Millennials or Gen Zers and that since the pandemic more people are aware and interested in their health?   Live fitness is still the preferred method of workouts and is heavily supported by digital.  Where did I find these pieces of information? These tidbits plus a whole lot more information is found inside the Les Mills Consumer Report and today’s guest is here to share the findings. 

Mar 8, 2022
Today I sit down with John Caliri from FirstHealth of the Carolinas. John has received numerous awards and recognition, including the Medical Fitness Association Director of the Year Award, the Don Schneider Award and most recently, the 2017 Hank Boerner Pioneer Award for significant contributions to the advancement of the industry.

We sit down to discuss how you can better position your fitness business to build stronger relationships with local physicians and more deeply integrate our fitness industry into the greater medical wellness continuum.

Mar 3, 2022
Dan Duran is the Vice-President of Group & International business at ISSA. He has been in the training and fitness industry for almost 30 years. He started his fitness career training in police and fire academies, then about 15 years ago, he moved into the gym world and private personal training, including being a fitness director at large full-service health clubs.

The International Sports Sciences Association (ISSA) is an organization that operates as an education and certification company for fitness trainers, personal trainers, strength and conditioning coaches, nutritionists, nutrition coaches, aerobic instructors, and medical professionals.

Mar 1, 2022

There are a lot of misconceptions about what it takes to run a successful online business…to say that it’s easy is an understatement  and even experienced business owners often underestimate the time, energy and skill it takes to really succeed online. That’s why we here at the Fitness Business Podcast invited Gareth and Nicky Nock to discuss the life and times of an online business.

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